Falcon Blog




How to implement a successful customer experience strategy

March 18th, 2019 by

Customer experience is that aspect of your organization which makes you who you are. Yes! It is that aspect of your business


Here’s Why Channel Attribution Analytics should be on your List

February 18th, 2019 by

When was the last time you had taken a trip, or a day out ?  Wasn’t it fun


10 Best Analytical Tools you need to Upgrade your Marketing Arsenal

February 15th, 2019 by

In times where you’re always out there, competing with a firm doing something pretty similar to what you


Falcon is a powerful tag auditing and web analytics tool, which allows people with any form of online business to assess their website’s health and performance. It not only generates easy to understand reports but also points out what is and isn’t working for you. Be it a full scan or a custom scan, we have what you need. Today, we’re really excited to bring in yet another set of new features, which means that now your website is in even better hands! Current release include list of new features: 1. Custom Tags Who go elsewhere when we have it all right here ? Along with the tags Falcon already support, this feature allows you to add your own tags, edit or delete outside our large database of supported tags. Adding a tag is simple and can be accomplished in few steps as: 1. Give the desired tag name 2. Pick out the appropriate category if non matched just select others. 3. Define and Refine the regular expression or ‘Regex’ for the HTML code and the network calls. 4. Validate against the appropriate source and save the tag. There you go! 2. Enhanced Scanning Options With various options to choose while submitting any new scan, you can now scan how-ever you want to! Choosing a crawl server from either India or USA, or specifying the sequence of each page scan from serial (one by one) to parallel (many page in parallel) during scanning. Include or exclude sub-domains, and lastly most important to carry out tag validations i.e choose tags to be validated for each scan from list of System and user defined Custom Tags. Finally choose to get the reports of each scan delivered to you! Spoilt for choice, aren’t we ? 3. Exportable Reports Now, you can choose to export reports in the PDF format for Scan results for each scan once Audit completes. You can either choose to look at the entire report, or look at specific aspects, ranging from tag auditing to web performance and even automated insights. There’s a lot more Falcon has in store for you, and you’re just one click away from a better you, online. Signup for free, to see the best you can get!

Custom Tags and Advance Scan options – Latest feature Additions to Falcon

February 11th, 2019 by

Falcon is a powerful Tag Auditing and Web Analytics Tool, which allows people with any form of online


Metrics that help you bring in your Website’s A-Game

February 7th, 2019 by

We love personalizing our houses, no matter how big or small they might be.We put up posters, fill


How you can guardedly Migrate from Hard Coded Analytics to Google Tag Manager

February 4th, 2019 by

Google Tag Manager offers a highly sophisticated solution for quickly adding tracking which is specific to marketing, without


The Best Tagging Practices for your website

February 1st, 2019 by

Picture yourself with the car you’ve loved, and have owned for a few years by now. With time,


Five Mistakes Every Marketer Does While Monitoring The Digital Marketing Metrics

January 30th, 2019 by

Although most of the marketers have their own marketing management measures, there could be more than one perfect


Tag Management With Falcon

January 24th, 2019 by

In today’s world, people are spending majority of their time between multiple devices accessing websites for information. While